Privacy Policy

Last updated: April 2026

Cru Signal is a wine intelligence newsletter operated by c4rd1n4l-04k-l1m1t3d, a company registered in England and Wales.

What we collect

We collect your email address when you subscribe to our newsletter. That is the only personal data we collect. We do not collect your name, address, payment information, or any other personal data unless you voluntarily provide it via our contact form.

How we use your data

Your email address is used solely to send you our weekly newsletter containing wine recommendations and market intelligence. We may also send occasional service-related communications (e.g. changes to our terms or privacy policy).

Email delivery

Our newsletter is delivered via Beehiiv, a third-party email service provider based in the United States. Beehiiv processes your email address on our behalf to deliver the newsletter. Beehiiv's privacy policy is available at beehiiv.com/privacy. Beehiiv may collect data about email opens and link clicks to provide us with analytics about newsletter engagement.

Third-party sharing

We do not sell, rent, or share your email address with any third parties for marketing purposes. We do not have commercial relationships with any wine merchant featured in our newsletter. Our recommendations are independent and data-driven.

Website analytics

We may use analytics tools such as Google Analytics to understand how visitors use our website. These tools may collect anonymised data including pages visited, time on site, and referring URLs. No personally identifiable information is collected through these tools.

Your rights

Under UK and EU data protection law (UK GDPR and EU GDPR), you have the right to access, correct, or delete your personal data. You can unsubscribe from our newsletter at any time by clicking the unsubscribe link in any email. To request deletion of your data or exercise any other right, please contact us via our contact page.

Data retention

We retain your email address for as long as you are subscribed to our newsletter. If you unsubscribe, your email address will be removed from our active mailing list. Beehiiv may retain anonymised analytics data in accordance with their own privacy policy.

Cookies

Our website uses minimal cookies required for basic functionality. Analytics cookies, if used, are anonymised and do not track individual users across websites.

Changes to this policy

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated revision date.

Contact

If you have any questions about this privacy policy or your data, please use our contact form.